BEIJING: Leather riding boots are neatly lined up on a carpet, a picture shows blood-thirsty hounds on a fox hunt and a fountain spews water from the mouths of stone horses.
It may have the trappings of upper-class Britain, but this is in fact suburban Shanghai and the County Down Club, the self-styled first exclusive membership club in China for horsemanship and fox-hunting.
The club, which takes its name from a county in Northern Ireland, was founded three years ago and owner Steven Sun says equestrian sport “has developed rapidly in China during the past five to 10 years”.
“I think it’s a change in awareness,” said the 32-year-old, whose interest in horses was triggered while studying in Britain.
Rising numbers of Chinese are taking up sports such as horse riding as the country’s growing economy — now the second biggest after the United States — gives people more disposable income to pursue leisure activities.
County Down has a dozen horses and Sun wants it to be at the forefront of promoting equestrian sports in China.
The club, which also features an indoor swimming pool, gym and sparkling white piano, is just as much about networking as it is horse riding, Sun says.
County Down has about 80 members and annual membership is 58,000 yuan ($8,400), but prospective newcomers will need more than just deep pockets.
“We hope our members have good qualities and manners or are highly educated elites,” said Sun, in polo shirt and riding trousers.
“That can ensure communication between our members will be at the same level.
“One of the benefits is that our members can meet using this platform and push each other forward.”
Sun says he has forged links outside China, too, taking members on fox hunts with European nobility. He also has four racing horses in France.
– ‘New experience’ –
Zoe Quin recently founded WonderHorse, which provides products and services relating to horses.
The industry is “booming” for two main reasons, said Shanghai-based Quin.
“Chinese parents consider horse riding an elite education to make their kids more outstanding in this highly competitive Chinese society,” said Quin, formerly chief representative in China for LeCheval, which promotes the French horse industry.
“As for adults, they can extend their participation in equestrian sports beyond riding into broader aspects such as ownership, investment, travel, leisure and social activities.
“More than a sport, it is a new experience for Chinese.”
The governmental Chinese Equestrian Association declined to give numbers, but according to the respected Horsemanship magazine’s annual report, there were 1,802 equestrian clubs in China to July 2018.
That is double the number in 2016, with the majority in northern and eastern China, notably Beijing and Shanghai, according to the magazine’s findings.
With the Chinese government stating in 2014 that equestrian sports were to be “strongly supported”, the trend looks set to continue.
Underlining the point, in January 2018, French President Emmanuel Macron arrived in China bearing the gift of a French Republican Guard horse for his Chinese counterpart Xi Jinping.
However, Horsemanship identified areas of concern, primarily the lack of media coverage and a shortage of experts such as trainers and veterinarians.
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